From Lagos to London, her designs have caught the attention of style enthusiasts, influencers, and industry leaders alike.
But Ifeyinwa’s journey in fashion has been anything but ordinary. Juggling a career in project management with her entrepreneurial dreams, she has successfully built a brand that resonates with women seeking elegance and empowerment. With her latest collection, Miss Girl, she is making waves once again—this time, with a bold, statement-making aesthetic that speaks to the confident, modern woman.
A Journey Rooted in Passion
For Ifeyinwa, fashion was always more than just clothing—it was a means of self-expression. “I’ve always believed that the way we dress is a reflection of how we see ourselves and how we want the world to see us,” she says. “I wanted to create a brand that allows women to feel powerful, sexy, and elegant all at once.”
Launching Olive Republic in Lagos, she quickly gained recognition for her impeccable craftsmanship and thoughtful designs. But building a brand while working a full-time corporate job came with its challenges. “There were times I felt like I was stretching myself too thin,” she admits. “But I knew I had something special, so I kept pushing forward.”
The Rise of Olive Republic
What started as a small-scale operation soon gained traction, with Olive Republic’s pieces being worn by influencers, actresses, and everyday women who fell in love with the brand’s unique aesthetic.
“Our clothes are designed for women who want to stand out effortlessly,” she explains. “We focus on high-quality fabrics, timeless silhouettes, and a little bit of edge.”
With a growing customer base in Nigeria and the UK, Ifeyinwa has taken strategic steps to expand her reach. “We’ve invested in international marketing, collaborations with influencers, and partnerships with stockists to make our designs more accessible,” she shares.
The Vision Behind ‘Miss Girl’
Olive Republic’s latest collection, Miss Girl, is a celebration of confidence, power, and individuality. The collection features bold cuts, structured silhouettes, and intricate detailing designed to make women feel their most fearless selves.
“I wanted to create a collection that embodies the energy of a woman who owns her space unapologetically,” Ifeyinwa explains. “Miss Girl is for the woman who walks into a room and commands attention—not because she’s trying, but because she naturally exudes confidence.”
The collection has already caught the attention of fashion insiders, with pieces being spotted on high-profile influencers and media personalities. “Seeing women embrace the designs and make them their own is the most fulfilling part of this journey,” she adds.
Taking Olive Republic to the Global Stage
As Ifeyinwa looks ahead, her focus is on positioning Olive Republic as a globally recognized brand. “We are working on securing more international stockists and expanding our presence in the UK and Europe,” she says. “I want women from different parts of the world to experience the magic of Olive Republic.”
Her entrepreneurial journey has also led her to explore opportunities beyond fashion, including mentoring young designers and advocating for African fashion on global platforms.
“I believe African fashion deserves more recognition on the world stage,” she states. “There’s so much creativity, innovation, and craftsmanship coming from this part of the world, and I’m proud to be part of that movement.”
With a strong brand vision, an ever-growing audience, and a relentless drive, Ifeyinwa Odokoro is undoubtedly a force to watch in the fashion industry. As Olive Republic continues to make waves, one thing is certain—this is just the beginning.